Product Sense

Product Sense Assessment

Measure product intuition and strategic thinking

Hands-on reasoning, estimation, prioritization, and UX critiques for PM hires at any level.

45 min Duration
25 Questions
Adaptive Difficulty

Overview

The Product Sense Assessment evaluates the core competencies that separate great product managers from good ones. Through real-world scenarios and structured problem-solving exercises, identify candidates who can drive product strategy and execution.

Focus Areas

This assessment covers the following key areas to evaluate candidate proficiency.

Prioritization Estimation UX Critique Strategy

Skills Tested

Each candidate is evaluated across these core competencies.

Product Strategy

Ability to define product vision, identify opportunities, and create compelling roadmaps.

Prioritization

Skills in evaluating trade-offs and making decisions with incomplete information.

User Empathy

Understanding of user needs, pain points, and how to translate them into product features.

Analytical Thinking

Capability to use data for product decisions and estimate market sizes.

Sample Questions

Get a preview of the types of questions candidates will encounter.

1
Prioritization

You have 3 engineers for one quarter. How would you prioritize between: improving onboarding, adding a requested feature, or fixing technical debt?

2
Estimation

Estimate the number of Uber rides taken in San Francisco on a typical weekday.

3
UX Critique

Review this checkout flow mockup and identify 3 UX improvements with rationale.

Scoring Methodology

Product Sense scores are based on: Structured Thinking (30%), User Focus (25%), Business Acumen (25%), and Communication (20%). Responses are evaluated for depth of analysis and practical applicability.

Assessment at a Glance

Reasoning + scenario Prompt mix
Adjusts by seniority Difficulty
Power-user & broad view Perspectives

When to Use This Assessment

Common hiring scenarios where this assessment provides the most value.

PM Hiring

Evaluate product management candidates from APM to Director level with role-appropriate questions.

Internal Mobility

Assess employees transitioning into product roles from engineering, design, or other functions.

Promotion Decisions

Use structured assessment to inform PM leveling and promotion conversations.

Frequently Asked Questions

Does difficulty adjust for seniority?
Yes, you can configure the assessment for APM, PM, Senior PM, or Director-level candidates.
What types of products are covered?
Questions span B2B SaaS, consumer apps, marketplaces, and platform products.
How is product sense scored?
We evaluate structured thinking, user focus, business acumen, and communication clarity.

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