Career Guides
What each role actually does
Career guides for 47 roles: the responsibilities, the skills employers screen for, where the role sits on the ladder, and how to move into it.
Marketing
5 roles, entry level through executive. See the marketing career path →
SEO Specialist
The SEO Specialist is responsible for improving organic search visibility and driving qualified traffic through technical optimization, content strategy, and link building. This role …
Content Strategist
The Content Strategist develops and executes the content strategy that drives brand awareness, audience engagement, and lead generation across all content formats and channels. …
Growth Marketing Manager
The Growth Marketing Manager drives user acquisition, activation, and retention through data-driven experimentation and optimization across the full marketing funnel. This role combines analytical …
Marketing Director
The Marketing Director leads a team of marketing managers and specialists to execute on the company marketing strategy across multiple channels and programs. This …
Chief Marketing Officer
The Chief Marketing Officer is responsible for overseeing the entire marketing organization, setting brand strategy, and driving revenue growth through integrated marketing initiatives. This …
Product
5 roles, entry level through executive. See the product career path →
Product Analyst
The Product Analyst supports the product team by turning data into actionable insights. They analyze user behavior, build dashboards, run experiments, and provide the …
Product Manager
The Product Manager is responsible for defining and delivering product features within an established product area. They work closely with engineering and design squads …
Senior Product Manager
The Senior Product Manager owns a significant product area or complex feature set end-to-end. They drive strategy and execution for their domain, influence cross-functional …
VP of Product
The VP of Product leads a product management function covering one or more major product areas. They translate company strategy into product roadmaps, mentor …
Chief Product Officer
The Chief Product Officer owns the entire product vision, strategy, and roadmap across all product lines. They align product development with business objectives, drive …
Design
5 roles, entry level through executive. See the design career path →
UX Researcher
Plans and conducts user research studies that uncover actionable insights to improve product experiences. Employs a range of qualitative and quantitative research methods, translating …
UI Designer
Crafts visually polished, pixel-perfect user interfaces that bring wireframes and UX concepts to life. Works within and contributes to the design system, ensuring visual …
Senior UX Designer
Designs end-to-end user experiences for complex product features, working independently from research through high-fidelity prototyping. Serves as a UX subject matter expert within cross-functional …
UX Lead
Leads a team of UX designers and researchers, owning the end-to-end user experience for a major product area. Balances hands-on design work with people …
Head of Design
Leads the entire design organization, setting the creative vision and design strategy across all products. Builds and mentors a high-performing design team while ensuring …
HR
5 roles, entry level through executive. See the hr career path →
HR Business Partner
The HR Business Partner serves as a strategic advisor and hands-on resource to business leaders within an assigned client group, aligning HR practices with …
Learning & Development Manager
The Learning and Development Manager designs, implements, and evaluates organizational learning programs that build employee capabilities and support business performance. This role owns the …
Talent Acquisition Lead
The Talent Acquisition Lead owns the end-to-end recruiting strategy and operations for the organization or a major business segment, managing a team of recruiters …
HR Director
The HR Director leads a major HR function or supports a large business unit, translating enterprise people strategy into operational plans and managing a …
Chief Human Resources Officer
The CHRO serves as the top human resources executive, responsible for developing and executing the people strategy in support of the overall business plan. …
Finance
5 roles, entry level through executive. See the finance career path →
Financial Analyst
The Financial Analyst supports the finance team by building models, analyzing performance data, and preparing reports that drive business decisions. They work closely with …
FP&A Manager
The FP&A Manager drives the financial planning, budgeting, and analytical processes that inform executive decision-making. They translate complex financial data into actionable insights and …
Controller
The Controller is responsible for the integrity and accuracy of all financial reporting, accounting operations, and internal controls. They oversee the general ledger, month-end …
Finance Director
The Finance Director leads a major finance function such as FP&A, corporate finance, or controllership, translating executive strategy into operational financial plans. They manage …
Chief Financial Officer
The CFO oversees all financial operations, strategy, and reporting for the organization. They serve as a key advisor to the CEO and board on …
Leadership
5 roles, entry level through executive. See the leadership career path →
Team Lead
The Team Lead is a hands-on leader who manages a small to mid-sized team, balancing individual contribution with people management responsibilities. They are responsible …
General Manager
The General Manager owns the full profit-and-loss responsibility for a business unit, product line, or geographic region. They operate as a mini-CEO, balancing revenue …
Department Head
The Department Head leads a functional department, setting direction, managing budgets, and developing talent to deliver on organizational goals. They serve as the senior-most …
Chief Executive Officer
The CEO sets the overall vision, strategy, and direction for the organization, serving as the primary leader accountable to the board and stakeholders. They …
Chief Operating Officer
The COO is responsible for translating the company's strategy into operational execution, overseeing day-to-day business operations, and ensuring cross-functional alignment. They optimize processes, drive …
Engineering
4 roles, entry level through executive. See the engineering career path →
DevOps Engineer
The DevOps Engineer designs, builds, and maintains the infrastructure, CI/CD pipelines, and operational tooling that enable engineering teams to deliver software reliably and efficiently. …
Senior Software Engineer
The Senior Software Engineer designs and implements complex software systems, provides technical leadership to the team, and raises the bar for code quality and …
Engineering Manager
The Engineering Manager leads a team of software engineers to deliver high-quality software on time while fostering professional growth and team health. This role …
VP of Engineering
The VP of Engineering is responsible for leading the entire engineering organization, setting technical strategy, and ensuring the team delivers high-quality software at scale. …
Sales
4 roles, entry level through executive. See the sales career path →
Sales Development Representative
The Sales Development Representative is responsible for generating qualified pipeline for the sales team through disciplined outbound prospecting and rigorous inbound lead qualification. This …
Account Executive
The Account Executive is responsible for managing the full sales cycle from qualified opportunity through close, building deep relationships with key stakeholders, and consistently …
Sales Director
The Sales Director leads a team of account executives and frontline sales managers to achieve regional or segment revenue targets. This role bridges executive …
VP of Sales
The VP of Sales is responsible for defining and executing the overall sales strategy, building a world-class sales organization, and driving predictable, scalable revenue …
Operations
5 roles, entry level through executive. See the operations career path →
Business Analyst
The Business Analyst bridges the gap between business needs and operational solutions by gathering requirements, analyzing processes, and recommending improvements that drive efficiency and …
Project Manager
The Project Manager is responsible for planning, executing, and delivering projects on time, within scope, and on budget across the operations organization. This role …
Supply Chain Manager
The Supply Chain Manager oversees the end-to-end supply chain including procurement, logistics, inventory management, and vendor relationships to ensure timely and cost-effective delivery of …
Operations Director
The Operations Director leads the operational execution across multiple teams and functions, translating strategic objectives into efficient day-to-day processes and workflows. This role manages …
Chief Operating Officer
The Chief Operating Officer is responsible for overseeing the day-to-day administrative and operational functions of the business, translating company strategy into actionable operational plans. …
Data
4 roles, entry level through executive. See the data career path →
Data Analyst
The Data Analyst transforms raw data into actionable insights that drive business decisions across the organization. This role combines strong SQL and analytical skills …
Data Engineer
The Data Engineer designs, builds, and maintains the data pipelines and infrastructure that power analytics, reporting, and data science across the organization. This role …
Data Scientist
The Data Scientist applies advanced statistical methods, machine learning, and analytical techniques to solve complex business problems and generate actionable insights. This role requires …
Head of Data
The Head of Data is responsible for defining and executing the organization-wide data strategy, leading teams across data engineering, analytics, and data science. This …